Ripe Insurance, the insurtech specialist behind some of the UK’s most successful niche insurance brands, has launched a new insurance policy: Ripe for Valuables. This new product is a super-fast, tailor-made insurance policy for jewellery and watches. Customers can obtain a quote in only six clicks, with a lowest-price-guarantee.

Ripe’s digital business model and disruptive technologies not only reduce prices, but allow customers to build just the policy they want. Unnecessary extras are removed from the insurance process, giving the policyholder real control, unmatched speed and great value.

Ripe for Valuables is a significant milestone for a company with intentions to become a household name in niche insurance. Customer demand for valuables insurance delivered in the same tech-led method as Ripe’s current offerings has driven the creation of this insurance product. The business is growing quickly by meeting the desire of consumers to only pay for what they want whilst avoiding long-winded quote processes.

Colin Whitehead, CEO, Ripe Insurance, said:

“After a large amount of painstaking preparation, the Ripe for Valuables offering is here. We planned to move into this space for quite some time as it is the logical next step – considering we insure peoples’ passions, it makes sense that we also insure their treasured possessions. Valuables matches the strong demand we’ve seen from customers for simple, quick insurance policies offering value."

“We really try to cut out the lengthy proposal forms associated with traditional insurance, which is why the process is so quick. And because we’ve removed the underlying traditional insurer overheads, we offer the competitive prices too. If you happen to find the same level of cover and policy terms elsewhere for less, we’ll refund the difference.”

When it comes to travelling abroad with high-value possessions, Ripe for Valuables, unlike other providers, does not exclude territories or limit cover to only a few days outside the UK. Unlimited international cover is standard on all policies, meaning customers are insured at their convenience.

Besides Ripe for Valuables, several new products will also be rolled out by Ripe before the end of 2017.

“2017 has been a pivotal year for us,” said Colin Whitehead. “It’s been ‘all systems go’ as we accelerate the launch of new products – all while maintaining an “Excellent” rating for quality, service and value on Trustpilot.

“All of our new products, like Ripe for Valuables, sit in our “Ripe Incubator” for months following launch while we monitor progress, test the product and amend the customer website to get every aspect just right,” he added.

In September, Ripe Insurance made two senior technology appointments – a CTO and a Technical Architect – to drive the company forward in its quest for cutting edge technical disruption and to accelerate its growth plans within the niche insurance space.

The launch of Ripe for Valuables is the next step for a company which is experiencing significant success and momentum by using its technology and management’s long-held experience to bring the best and quickest bespoke policies to its customers.

“Our fast and flexible platform and tech systems allow us to move quickly and not be ‘hobbled’ by legacy systems. This is the magic formula for Ripe – the key to our success. In 2018, we will be pushing ahead with even more technological advancements so that we cement our position amongst our peers and continue to offer our customers an excellent insurance experience,” Colin Whitehead concluded.